http://blog.readycontacts.com/make-a-new-years-resolution-clean-your-b2b-data-drive-more-revenue/ Find Role-based Decision Makers Before You Sell. Sun, 05 Feb 2012 17:30:59 +0000 hourly 1 http://wordpress.org/?v=3.1.3 http://blog.readycontacts.com/make-a-new-years-resolution-clean-your-b2b-data-drive-more-revenue/comment-page-1/#comment-568 Ardath Albee Tue, 06 Jan 2009 21:32:09 +0000 http://blog.readycontacts.com/?p=91#comment-568 Thanks for referencing my post, Neil!<br>Ardath Thanks for referencing my post, Neil!
Ardath

]]> http://blog.readycontacts.com/make-a-new-years-resolution-clean-your-b2b-data-drive-more-revenue/comment-page-1/#comment-569 Neil Sequeira - ReadyContacts Tue, 06 Jan 2009 18:06:28 +0000 http://blog.readycontacts.com/?p=91#comment-569 Absolutely Darin. A bulk of the bad data problem comes from the sources whether they are entered by employees, come from inbound marketing channels etc. Having checks before they get into the CRM is crucial. Absolutely Darin. A bulk of the bad data problem comes from the sources whether they are entered by employees, come from inbound marketing channels etc. Having checks before they get into the CRM is crucial.

]]> http://blog.readycontacts.com/make-a-new-years-resolution-clean-your-b2b-data-drive-more-revenue/comment-page-1/#comment-174 Ardath Albee Tue, 06 Jan 2009 13:32:09 +0000 http://blog.readycontacts.com/?p=91#comment-174 Thanks for referencing my post, Neil!<br>Ardath Thanks for referencing my post, Neil!
Ardath

]]> http://blog.readycontacts.com/make-a-new-years-resolution-clean-your-b2b-data-drive-more-revenue/comment-page-1/#comment-172 Neil Sequeira - ReadyContacts Tue, 06 Jan 2009 10:06:28 +0000 http://blog.readycontacts.com/?p=91#comment-172 Absolutely Darin. A bulk of the bad data problem comes from the sources whether they are entered by employees, come from inbound marketing channels etc. Having checks before they get into the CRM is crucial. Absolutely Darin. A bulk of the bad data problem comes from the sources whether they are entered by employees, come from inbound marketing channels etc. Having checks before they get into the CRM is crucial.

]]> http://blog.readycontacts.com/make-a-new-years-resolution-clean-your-b2b-data-drive-more-revenue/comment-page-1/#comment-171 Darin Dixon Mon, 05 Jan 2009 22:31:01 +0000 http://blog.readycontacts.com/?p=91#comment-171 If you are using a CRM, one way you can improve data quality is to make certain fields required, so that employees cannot save the record unless it is filled out. Most CRM's will allow you to do this. You can also just make sure that your records are getting categorized correctly and that you have appropriate categories so as to manage your data more efficiently. Think of your followup activities when you are deciding on your categories. If you are using a CRM, one way you can improve data quality is to make certain fields required, so that employees cannot save the record unless it is filled out. Most CRM's will allow you to do this. You can also just make sure that your records are getting categorized correctly and that you have appropriate categories so as to manage your data more efficiently. Think of your followup activities when you are deciding on your categories.

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